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Online Marketing And Media Podcast

Oct 30, 2019

We are literally weeks away from the beginning of the holiday season. Black Friday, Cyber Monday, Hanukkah, Kwanza, Christmas…they’re ALL around the corner. And if your business isn’t participating, you’re missing out on a HUGE opportunity.

I’m going to read you some stats from E-Marketer. Now technically, this is for the retail market but it’s still a good indication of overall trend. This year, E-marketer predicts:

  • Holiday retail says will climb 3.8% to reach over $1 trillion!
    • If that happens, it will be the 1st time ever the US holiday season surpasses the trillion dollar mark.
  • E-commerce sales alone are predicted to increase 13.2% to hit $135 billion.
  • Black Friday is expected to surpass $10 billion in sales.

And mark my words, Instagram is going to play a HUGE role in holiday shopping. So, on today’s podcast episode, I’m going to walk you through my 6 simple steps on how to run a wildly successful Instagram Promotion for the Holidays. I’m going to teach you how to:

  • Create your holiday promotion.
  • Promote it on Instagram.
  • Optimize that promotion, and
  • Track the results, so you know exactly what worked and what didn’t so the next time around you’ll have even better results.

I've also created a FREE PDF Checklist that walks you through each step. Click here to download it!