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Online Marketing And Media Podcast

Jun 23, 2021

Have you ever been to an Instagram account for a business and the entire feed is filled with stock images? Now imagine that business had a service that was over $100, would you purchase it? My guess is you wouldn’t because there was no human connection established. People do business with other people, not with...


Apr 21, 2021

Communicating how you're different in your marketing is hard. Like, really hard. But this is a topic that's incredibly important to talk about because the easier it is for your followers and prospects to understand exactly how you can help them, the better. So on today's episode I'm going to share some of the questions...


Nov 11, 2020

Becoming the face of your business is essential for 2021. And yet, it’s so challenging to consistently show up in your marketing when you have a zillion other tasks.

Serving our clients, posting on social media, meetings, cooking, cleaning, caring for our kids or fur babies...Whew, I’m exhausted just thinking about...


Sep 2, 2020

Would it surprise you to hear that most of my big clients are unclear of their niche and their positioning?

The 2 go together like peanut butter & jelly.

I think part of this reason is because that word “niche” can feel very limiting.

On one hand, you’re being told that you shouldn’t go too wide because then...


Jul 22, 2020

How long after you started your business did the rainbows and unicorns wear off? Don’t get me wrong, we all love our business. It’s our baby. But after the restless nights, anxiety of cash flow, we all come to the realization that running a successful business is hard!

 

Especially when those questions start to...