Dec 9, 2020
About This Episode:
“So, what do you do”? It’s one of the first questions we’re
typically asked when we meet someone new, and yet it’s not easy to
express that answer in our marketing.
For some of us the answer tends to be on default - I'm a nurse
injector, I'm a doctor, I'm a lawyer I’m an engineer, etc.
But when we say that in our marketing, it’s not enough. Because it
doesn’t tell people how you’re different than your competition &
why they should do business with you.
So on this week’s episode of the Online Marketing & Media Podcast,
I’m going to introduce a concept that’s going to set yourself apart
from your completion so it is crystal clear in your marketing what
it is that you do.
It’s called your “Origin Story”. On today's episode, I’m going to
explain:
✔️ What an Origin Story is.
✔️ Why it’s one of the most valuable assets in your marketing
toolbox,
✔️ And give you an example of my Origin Story so you can hear what
an Origin Story sounds like.
Links & Social Profiles:
- Free Training Video: www.MilanMarketingAndMedia.com/FreeTraining (7 Hacks to Becoming More Confident on Video)
- Instagram: @MilanMarketingAndMedia
- Facebook: @MilanMarketingAndMedia
Learn More At: www.MilanMarketingAndMedia.com